I looked into why protein is so popular right now, and the main thing I can see is that protein takes a while to break down, leaving you feeling fuller longer and making it easier to eat less. The problem with that is most people (Americans at least) already eat way more protein than they need. In almost every case people would be better served by eating more fiber or replacing processed grains with whole grains, both of which achieve a similar effect while also actually aiding the digestive system. But the HHS as it is today isn’t interested in that, so they just increased the recommended amount of protein instead.
That’s the reason protein has always been popular.
It’s even more popular today beause GLPs, the weight loss drug that actually works, cut our caloric intakes so severely we might not get enough protein.
What you’re seeing with all these high-protein foods is a society adjusting to spending their food budget on pharmaceuticals.
![Gotta get that PROTEIN [Feral Mills]](https://slrpnk.net/pictrs/image/8f47ab02-ad17-4eec-8b81-5bbb7fc284e2.webp){kind=link}
I looked into why protein is so popular right now, and the main thing I can see is that protein takes a while to break down, leaving you feeling fuller longer and making it easier to eat less. The problem with that is most people (Americans at least) already eat way more protein than they need. In almost every case people would be better served by eating more fiber or replacing processed grains with whole grains, both of which achieve a similar effect while also actually aiding the digestive system. But the HHS as it is today isn’t interested in that, so they just increased the recommended amount of protein instead.
That’s the reason protein has always been popular.
It’s even more popular today beause GLPs, the weight loss drug that actually works, cut our caloric intakes so severely we might not get enough protein.
What you’re seeing with all these high-protein foods is a society adjusting to spending their food budget on pharmaceuticals.